WHAT IT DOES (HYDRATION LINE 🔥): This is your dehydrated-hair shampoo designed to help dry hair feel softer and more moisturized. Amika lists it as part of the Hydro Rush moisture collection and positions the line around long-lasting hydration.

WHO IT’S FOR:

• Dry hair

• Dehydrated hair

• Clients who want more moisture without a heavy feeling

STAR INGREDIENT:

• ⭐ Hyaluronic acid

• Sea buckthorn

HOW TO USE: Use as your shampoo step, then follow with Hydro Rush conditioner.

WHY YOU NEED IT: If your hair always feels thirsty, this gives your routine a more moisture-first foundation from the start instead of trying to fix dryness only after cleansing.